Press Release: iProperty.com.my is Malaysia’s No.1 Property Site
• Malaysians spend more time with iProperty.com.my, over 6 minutes Time on Site; more than
any other property sites.
• Users who are age 25+ years old spend 31% more time on site browsing property pages when
compared to its nearest competitor.
KUALA LUMPUR, 8 APRIL 2021 – iProperty.com.my, Malaysia’s No.1 Property Site today revealed that despite the impact of COVID-19, property seekers in Malaysia continue to actively search for their dream home on iProperty.com.my.
Shylendra Nathan, General Manager of iProperty.com.my said: “We are delighted that despite the impact of COVID-19, iProperty.com.my has continued as Malaysia’s No.1 Property Site according to Comscore, a third party media measurement and analytics company.”
“The success of iProperty.com.my as Malaysia’s No.1 Property Site with the most visits can be attributed to our ongoing focus to provide the best consumer experiences and excellent customer value, not forgetting the strong support we get from our consumers and customers” said Shylendra Nathan.
iProperty.com.my is Malaysia’s No.1 Property Site with the most visits according to Comscore MMX® Multi-Platform, Real Estate, Total Digital Audience, February 2021, Malaysia.
Malaysians spend more time with iProperty.com.my
The global pandemic has accelerated property seekers in shifting to a digital platform. Malaysians spend more time on iProperty.com.my during the pandemic, over 6 minutes Time on Sitei and that is more than any other property sites. A further breakdown of its audiences shows that iProperty.com.my has the most property in-market audience as users age 25+ years old spend 31% more time on site browsing for sale and for rent property listings when compared to its nearest competitor.
Shylendra Nathan explained “Malaysians have turned to the convenience and safety of digital platforms for their property journey which was disrupted by the COVID-19 pandemic. Property seekers spending the most time on our site indicate that they are very interested and actively researching. They want to make more informed property decisions”.
“It speaks that iProperty.com.my is a trusted brand because property seekers are spending more time on our site, and it is something that we have earned. Earning our property seekers time can mean that iProperty.com.my has more to offer. We have enabled Malaysians to look for their dream home, be it buy, rent, or for investment, connecting property seekers with agents and developers that showcases their products on our site, as well as to discover useful property insights” said Shylendra Nathan
iProperty.com.my’s business is built around its consumers and customers
The foundation for iProperty.com.my’s success as Malaysia’s No.1 Property Site comes from its consumers and customers centric strategy, and innovation of its products and services with the purpose to change the way Malaysians experience property. iProperty.com.my currently has a suite of game changing data driven proptech products and services that complement every aspect of a property seeker’s property journey.
Brickz.my, Malaysia’s No.1 property data site
Owned by iProperty.com.my, Brickz.my is Malaysia’s No.1 Property Data Site. It provides our consumers and customers a comprehensive view of subsale property price information and the latest transactions that are trusted, reliable and up-to-date, sourced from the Valuation and Property Services department (JPPH).
LoanCare, home loan eligibility indicator
iProperty.com.my’s LoanCare, a home loan eligibility indicator helps to calculate and compare home loan options with up to 17 banks. Consumers can avoid the risk of not getting bank loan approval from one bank and that can set them back 3-6 months in applying for another. Knowing ones’ home loan eligibility is also important as that determines the property price range they can shop for.
iProperty PRO
iProperty PRO, a proptech tool that is first in market and provides property agent customers with property data insights to reach the largest pool of property seekers in Malaysia. iProperty PRO is now celebrating its first anniversary.
“iProperty.com.my has been Malaysia’s No.1 Property Site for a very long time. We will continue to strengthen iProperty.com.my’s position as the No.1 place for all things property. Our consumers, and our property agent and developer customers will remain at the heart of our strategy. The goal is to provide a unified experience and deliver exceptional value by integrating our products and services.” said Shylendra Nathan.
Shylendra Nathan, General Manager of iProperty.com.my is available for interview.
About REA Group & iProperty.com.my
REA Group in Asia operates digital real estate sites, experiences and events which deliver the most comprehensive set of related property services and project marketing across South East Asia, including Malaysia (iProperty.com.my), and Thailand (thinkofliving.com and Prakard), and the Greater China Region, including Mainland China (myfun.com) and Hong Kong (squarefoot.com.hk and SMARTExpo).
Headquartered in Australia, REA Group is a multinational digital advertising company specialising in property. Listed on the Australian Securities Exchange (ASX:REA) we operate Australia’s leading residential, commercial and share property websites realestate.com.au, realcommercial.com.au and flatmates.com.au. REA Group is also a substantial partner in 99 Group which operates the 99.co and iProperty.com.sg businesses in Singapore and rumah123.com in Indonesia. REA Group also has significant shareholdings in Move, Inc through realtor.com in North America and Elara Technologies through proptiger.com, maakan.com and housing.com in India.
iProperty.com.my is headquartered in Kuala Lumpur, Malaysia and employs over 200 employees. iProperty.com.my is Malaysia’s No.1 property site, offering a search experience in both English and Bahasa Malaysia. iProperty.com.my also provides consumer solutions such as LoanCare – a home loan eligibility indicator, News & Lifestyle channel – content to enhance consumers’ property journey, events – to connect property seekers with agents and developers offline, and much more.
For news related to REA Group and iProperty.com.my, visit www.iproperty.com.my/newsroom and discover residential property demand and trends, tech and product updates and more.
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i According to Comscore MMX® Multi-Platform, Real Estate, Total Digital Audience, February 2021, Malaysia
— end of press release —
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