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1 hour ‘sold out’ landed property launch

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When the right property at the right price comes along, buyers are ready, usually. Of course I do wonder if these buyers were buying as an upgrade to a bigger place or a landed property from their current smaller home or high-rise property home. It would be even better if developers were to ask all their buyers this question and inform the media. Speaking of a 1 hour sold out landed property even currently? Developer is Sime Darby Property.  Project is Serenia City and the price starts from below RM600,000. It’s at Nilai Impian. The below is a press release by Sime Darby property. It is for their launch event just yesterday.

— start of press release —

Sold out in just 1 hour!

Strong Demand for Sime Darby Property Launches

First phase of Serenia City sold out and 80% take up rate for Nilai Impian   

ARA DAMANSARA, 1 April 2018 – The crowds came to the Serenia City sales gallery as early as 4pm the day before the official launch. When the launch was open on 31 March, it was all sold out in just one hour.

Double storey link homes in Serenia City, Sime Darby Property Berhad’s first township offering in five years, proved to be a hit with the public yesterday. The company similarly received strong demand for the same products in Nilai Impian recently when nearly 80 percent of the units offered were taken up.

“This is an indication that the right product offered at the right location will be well received by the market. It also signifies that there is great demand for reasonably priced residential developments in both Serenia City and Nilai Impian, townships which offer existing and planned facilities, amenities, and excellent connectivity,” said Sime Darby Property Chief Operating Officer – Township, Dato’ Wan Hashimi Albakri.

Serenia Amani, Serenia City’s first residential development, is a freehold development which spans 25.14 acres and comprises 302 units of 20’x70’ double storey link homes with a built up area from 1,830 – 2,055 sq ft. Sime Darby Property is offering the first phase of 126 units for sale with prices starting from RM536,888.

Serenia City is strategically located within Kuala Lumpur’s southern growth corridor and also home of KLIA Aeropolis, the premier digital hub of the first Digital Free Trade Zone (DFTZ) in the world. The 1,775-acre Serenia City is located within close proximity to the Kuala Lumpur International Airport (KLIA) and KLIA2.

The Bandar Serenia interchange, targeted for completion by October 2018, directly links the township to the ELITE Highway, further enhancing connectivity to and from Serenia City, which is already connected to the North-South Expressway (NSE), the MEX Highway, and is situated near the Salak Tinggi ERL station.

Orkid, Sime Darby Property’s newest residential development in its vibrant township of Nilai Impian, achieved a strong 76% take-up rate on the day of its official public launch on 24 March 2018.

Orkid is a 10.07-acre freehold development comprising 132 units of 20’ x 65’ and 22’ x 65’ double-storey link homes with spacious built up areas of  4 bedrooms and 3 bathrooms. Offering easy ownership, prices start from an affordable RM488,888.

Nilai Impian will form the gateway to  Malaysia Vision Valley (MVV), which is part of Sime Darby Property’s long term growth plan. The MVV development is expected to span over 30 years, and will be an extension of the Greater Kuala Lumpur area. A key infrastructure for MVV is the Kuala Lumpur – Singapore High Speed Rail (HSR) link project and one of its stations will be located in Labu.

Served by major highways such as the North-South Expressway (NSE), Kajang-Seremban Expressway (LEKAS) and ELITE Expressway, this township is right next to and directly connected to the Nilai Interchange via the PLUS highway.

— end of press release —

Next suggested article:  Sime Darby Property launches City of Elmina – townships for the future

6 thoughts on “1 hour ‘sold out’ landed property launch”

  1. “Orkid, Sime Darby Property’s newest residential development in its vibrant township of Nilai Impian, achieved a strong 76% take-up rate on the day of its official public launch on 24 March 2017.”

    this should be on 24 March 2018 instead of 2017


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